Review websites have been a staple part of Internet commerce since the late 90’s – for good reason; they have been designed around providing users with the ability to discern which products & vendors are actually worth using. Although the model still works today, one of the core problems it has is that the plethora of competitors that have flooded the likes of Google etc have prevented most people from actually relying on these sites to make decent money any more. Fortunately, there’s a simple solution for that (which we’ll discuss in this article). In any case, “review” sites are *still* popular and still can produce decent results… *if* you know what you’re doing.

The “sentinel” review site strategy is a new take on an old strategy; designed to showcase the way in which users are able to design an underlying way to create “review” websites for visitors online. What used to be the confines of SEO and other under-the-radar strategies is now about providing genuinely insightful content that an actual audience will benefit from. If you’re prepared to invest into your own capacities, you’ll be in a much stronger position to start earning passive income online.

Reviews and testimonies from your existing clients are extremely important for your business. People can write reviews for you whether you are selling products and/or services. The testimonials and reviews are solid evidence that you not only have those products and/or services to offer but that they are effective and valuable as well.

Having a clear answer to “what do you do?” is one part of the puzzle, and a very important one. But when it comes to setting yourself apart, can you? A quick review of the most important pieces of your marketing: A clear message that describes what you do, and: Knowing what sets you apart from the competition in ways the prospect can grab on to. Saying you are the best because you are successful or make a million bucks isn’t enough. Today’s customers, buyers, and clients are looking for an experience, and that begins in their minds. And the mind thinks in pictures and story, so paint the picture of you as unique in the sea of sameness, but do it with tangible concepts.

The last five years have shown rapid growth in online shopping as consumers have largely relied on search engines. Entrepreneurs have come to realize the value of websites to gain an advantage over their competitors. Business websites provided high revenue to businesses as search engines provided avenue to online customers as they do online shopping.