Business owners are completely overwhelmed with digital options. Too frequently “experts” offer advice on Google Pay Per Click, Facebook, Twitter, Text Messaging, Loyalty Cards & Programs, Pinterest and the onslaught of sites/tools as though they are separate entities unto themselves. This article will help you cut through the noise.

In this article, I will begin exploring in more detail what I believe is a most necessary area of our personal recovery, specifically Financial Recovery. And how Internet Marketing may, or may not, supply us with a viable income opportunity as we transition from the Industrial Age to the Age of Technology.

In this article you are going to discover ways to increase your productivity when you are working online. The five techniques listed below will help you to stay focused and teach you how to implement a daily plan to keep you right on the edge to succeed online.

SEO gets a lot of attention but local search is a major contributor for local businesses. Learn more about what it can do for your business today.

It makes sense for smaller businesses to use platform-centric approach, learn its foibles, and become an expert in understanding its audience. But why platform-centric approaches make more sense? Read below to know the reasons:

Anything for $5! That is what Fiverr is all about and there is no wonder that thousands are being added as sellers and buyers as days pass by. The advertisement media is referred to as the ‘gig’ which is a page given for the same purpose.

Since the Internet is so vast, it can be difficult to make your site stand out from the rest. One of the best ways to separate yourself from the competition is by creating solid content that visitors enjoy reading. Here are a few tips that you can use to create marketable articles and content. SEO, or search engine optimization, is crucial if you want your content to be found by Internet users.

The internet and technology are evolving and there are opportunities abound for every blogger and website owner. I lay out 4.5 Steps to make your business website more effective in the market place.

Repurpose, recycle, and reuse some of your most successful campaigns. Turn them into PDF files, podcasts, videos, and info-graphics. You can also create direct mail campaigns with 3-D mail. Admit it you still like opening up mail.

When you’re just starting out in online business it’s easy to get stuck in to all the new things you have to learn and to lose sight of the big picture. But the bottom line is that you need to generate profits from your endeavours. So in this article in my Online Business series I’m going to talk about the importance of knowing your numbers. In fact, this applies whether you’re a beginner or looking to move your business to the next level.

Vine is resilient, if nothing else. When Facebook’s Instagram came out with a video sharing app, the long list of features it boasted of almost knocked Twitter’s Vine out of the running. And there was always the question, ‘what can you really do in 6 seconds?’

Getting clear on what exactly your website needs to do and achieve beforehand is crucial for building a successful website. Without this vital perspective your website may suffer the fate of many others – an enthusiastic start without any lasting accomplishments.

In this article I am going to discuss why it can be very helpful for you to turn your results into some kind of a graph. Most of us are visual people and therefore representing your results in a visual way might prove more helpful and give you the motivation you need to get more results.

In this article I am going to discuss what you should be analysing in your online business. There is much talk about testing and tracking results but what things should you actually be looking at?

In this article I am going to discuss how you can write your own effective marketing plan. The thing about writing a plan is that it enables you to become more focused and therefore more efficient.

According to officially released statistics from the British Retail Consortium, the 2013 holiday period saw a fantastic increase in sales for online retailers, with the same occurring in the New Year however, unfortunately as expected in today’s online world; the high street brick and mortar stores struggled to match these figures. Thanks to the increasing developments in mobile marketing and as a society, our constant need to connect to the internet; online shopping is now very much second nature. Yet despite this natural shift, an increasing number of small businesses have yet to take a step into the online market.

It’s no secret these days that internet marketing can do wonders for your online business and it can mean a variety of things. If you are serious about your professional or business goals, then you ought to know how the different forms of internet marketing can lead to your desired goals and success, because this is an invaluable tool in your marketing program. It can encompass affiliate marketing, selling your own product or service online, or even selling on internet auction sites like eBay and UBid.

Starting a business can be daunting and often the potential difficulties out weight the benefits. In this article I am going to offer reasons why the internet provides an ideal business model and is one of the easiest ways to start your own business.

If you are new to the internet and still learning the ropes, there are several pitfalls that you have to avoid. Listed here are only seven out of a large number. I have highlighted the most common ones.

Self-employment rate in the USA has increased by 10% compared to 2012. There is no wonder that it will increase in 2014 as well because of the economic downturn. Many of you are self-employed with small businesses, but having troubles to reach the clients with your products or services.

There is more than meets the eye with an Internet marketing firm today as it takes on a sleuth of online marketing tools and techniques to form viable marketing solutions for any business in any industry. A versatile online marketing company today must adopt social media marketing strategies to boost its customer base and bottom line.

You sit at your desk and you try very hard to come up with new ideas for content on a very regular basis. You are tied to your clients’ experiences. What drives you first and foremost is whatever your clients want and need. If they are having a bad time, you will be affected also.

In this article I am going to discuss what purpose your content has and also why you need a sales funnel. How do the two fit together?

The web thrives on content. There’s information out there for almost anything you want to search for. But people search in different ways, so repurposing your content intelligently is an excellent way of getting extra value from the content you’ve created without spamming the internet with hundreds or thousands of duplicate pages.

Website links are useful in online marketing and getting traffic through your website. Learn the benefits of links, how to use them and where the best places online are to get links to your site.

Sometimes we can be blind to the obvious! This can work for and against us but in a business situation you can’t afford to be blind. In this article I am going to discuss when it might be time to re think and even quit!

The best way to attract targeted visitors to what you have to offer is through engaging your fans by building a superior internet marketing ready Fanpage on Facebook. Building the perfect Fanpage involves making use of all available opportunities within Facebook itself.

Typos and readability issues in your written content can dramatically reduce its shareability and reduce the number of people you would otherwise be able to reach. Not only that, they also damage your credibility and authority, and can directly harm your sales. The good news is they are so easy to avoid once you know how…

If you’re struggling to just wrap your mind around the process of information marketing, you maybe too overwhelmed by the process, to take on a blueprint that will drive success. You may need a coach or a bigger package, or even a marketing funnel that works, but the reality of information marketing is in the essential dynamics of the program. This one works. It’s been tried and proven.

Don’t you love it when you receive a compliment? You likely feel validated, intelligent, successful and helpful. Don’t you also feel more confident? Especially when the compliment has to do with your work and your business? Of course you do!

Digital loyalty cards are a great way to evolve a company’s app and obtain crucial data to pivot the marketing direction of your company. Knowing how to transform your brand into a loyalty card can open up many opportunities for your business. Loyalty cards in general keep customers coming back.

Anytime that your lead your prospect to results, they fall in love a little bit more with your business. We live in an instant gratification society. In an information product business, the information that we are teaching needs to offer a solution, solve the problem at hand and take the prospect from point A to point B in the shortest amount of time.

Chances are that you have heard that Press Release Marketing can save your business. So you decided to do some research and write your own Press Release, after all, anybody can write a PR. WRONG! You may not be aware of the fact that you can do more harm than good. Google may not like your creation. How would you like to be penalized for keyword stuffing, duplicate content, etc.?

Your company’s local SEO plan should never get lost in the shuffle of the larger accounts that an internet marketing firm holds. Unfortunately, many companies involved in local SEO are left feeling that they got the shorter end of the stick when it comes to attention and time spent on accounts. But, local SEO is currently at the forefront of organic SEO strategies – and for good reason, the search engines are attributing high value to sites with relevant, local content.

Earning a part-time or full-time income from home is quite possible thanks to the internet. Anyone with a computer and an internet connection needs to just go online, and it opens up a host of opportunity for him or her. The trick is to be aware of the businesses that are legitimate. This article will highlight some of the most important ways to make extra money online.

To be able to keep up with giant companies, it is a must to know the latest trends especially in digital marketing. These upcoming trends will surely help your business grow and survive the hard competition.

A good way to boost sales for your business and reach out to a wider audience is by developing a strong online presence. To do this you need to create some Internet marketing campaigns. You need to use efficient strategies for these campaigns if you want to generate an income. This article will outline some of those strategies to help you get started with your Internet marketing campaigns.

There is a success gap between business opportunities and training business owners. The common denominator to assist business owners who are failing is increase training and education.

Owning an online business isn’t always about the money and success. A lot of people online will make mistakes in their business. Today I wanted to share with you the top five mistakes that internet marketers always seem to be making.

Many consumers equate a direct mail piece with another item to toss into the recycle bin. But direct mail, when integrated with a well-designed cross-media marketing campaign, can be integrated with a business’s online marketing strategy to become a powerful tool to generate qualified leads and to convert those leads into sales. It’s more than creating and maintaining online presence and visibility (via websites, social media sites, SEO, SEM, and banner advertising). There needs to be a marketing mix including valuable, “traditional” direct mail marketing. Combining online with traditional marketing packs a powerful punch.

If you are in the process of planning your online campaigns to promote and advertise your business to your target audiences, then a marketing plan is essential. Find out how to create your plan by following these planning process steps.

What is the big deal about content marketing and why should I, as an internet marketer, make it part of my internet marketing campaign? Internet marketing is changing at a dizzying pace. In the past, making sure your site and page contained relevant keywords and good linkage pretty much insured high traffic. Not so in today’s market. Successful marketers know traditional marketing has gone stale and are looking for better ways to draw traffic.

Due to the high competition in the online world, it’s very important that you consider hiring a digital marketing agency to help you in competing with the other players in the industry. In addition to helping you get ahead of your competitors, an agency has other benefits which include: Coming Up With Campaigns The agency will work with you and come up with a marketing campaign that will help you in pushing your business ahead. Part of the campaign includes: coming up with a promotional theme, determining the right site to advertise on, negotiating the advertising…

Building and maintaining a comprehensive list of potential and existing customers is one of the art forms that most marketing and sales departments try to perfect. An abundant list of prospects will keep sales departments busy and in time will reduce the cost of marketing. A few tips on this dark art are explained further in this article

Attention makes you money! What do I mean by that? It can be hard to attract attention to a product with all the distractions around us. Between the social media sites and the larger companies that are distracting the eyes and ears of the people whose attention we want to focus on our products, it is becoming more and more difficult. Despite all of these distractions, there are ways to compete and you do not need to have a ton of money for advertising either.

Your website should open in 6 seconds or less, at which point most visitors leave and move on. There are several mistakes to address and remedy, which will prevent your website from bleeding visitors.

In the dynamic world of digital marketing, evolution is a constant. Whether it is the amphitheatre of website configuration or mobile devices or social media platforms, the best way to identify, reach out to, engage, capture and retain your customer is with the expertise of a digital marketing company.

A great way to generate a buyer’s list is to offer low-ticket products. Multiple low-ticket products can help you make a steady level of sales to new buyers and repeat buyers on the front end while you build out your backend funnel. Here’s how to create those low-ticket products quickly.

One of the great benefits of creating content is that it gives you a way to collaborate with other people. Partnering with others broadens your reach, exposing you and your business to new audiences.

Do you run an entertainment news website or blog that’s receiving diminished levels of traffic lately? First of all, it’s a jungle out there, and many get gobbled up. Or die of hunger. It takes a special animal to survive and prosper online. Some estimates claim that 95 percent of all blogs and content websites fail within 3 months of launching.