Effective landing pages are also referred to as lead capture pages, or squeeze pages most people will refer to them as the same thing and basically they are, but there are a few subtle differences which are significant in the way they are used in promotions. Generally the landing page, capture page or squeeze page would be a one page website that is designed to gather contact details from the potential customer for product, opportunity or service probably the main difference would be the amount of information you need from the client.

If you are just starting out as a digital marketer, you may be finding it hard to know where to get started. As a matter of fact, most beginners think that it has to be a big lengthy report, but it doesn’t have to be. You can just create a summary of the lengthy report. While having a digital marketing strategy in place is a great idea, most marketers underestimate its importance, and many firms don’t have a good marketing plan at all. If you think digital marketing is not for you, you may want to read the 10 good reasons that will change your mind. Read on to know more.

The basics about getting your first website up and running. Learn how and why keywords play such a huge role in your domain and website title.

Using your personal experience to create relevant and useful content will ultimately be responsible for your online sales. Achieving this is time consuming and sometimes even frustrating.

Online marketing has a number of aspects, and you can improve all of the aspects should you follow a few easy tips. Given below are 5 tips you may want to follow in order to help you succeed in the world of digital marketing in 2016.