I was struck by an article sent to me recently, in which Google admits the human brain’s ingenuity still beats the company’s algorithms in developing effective personalized solutions to certain challenges. This got me thinking: although we are nearing 2014 and technology is advancing at an increasingly rapid pace, and even if there is no doubt that computers are getting better at performing more tasks than anyone could have imagined, the value of human expertise cannot be underestimated.

If you had anything to do with online publishing or internet marketing, you probably know the saying that “content is king”. You may also know that some clever marketers and SEO professionals actually proved that sometimes links can outweigh content.

Internet Marketing is a dynamic field. It keeps changing every now and then and things are becoming tough for people engaged in online marketing activities.

Guest blogging is one of the most effective ways of driving traffic to your website. If done in the right way, it can help you in making your website popular among the Search Engines as well.

Internet marketing promises that you can earn money. Often by doing next to nothing. Deep down, you know that at least some of the claims you see are hyped up but the sales copy is so persuasively written that you gladly send money from your Paypal account to someone you’ve never met before for information that may or may not be valid and that you may or may not use.

A good content marketing strategy comprises two aspects – regular, quality content and its marketing on the internet and social media platforms. While the content needs to be both frequent and high quality, it is equally important to market the content well. It is essential that people should read the content and share it on social networking websites.

Simply having a website is not enough for your business. You need to make sure people can find your website so that they can learn more about your business and the products or services you offer. Using Internet consulting services will help you…

‘Landing page’ or ‘lead capture page’ is one of the important web pages on your website where you want your visitors to land when they come to your site during their purchase process. They could be visitors from search results, banner advertisements, e-mail newsletter or from other websites. This article discusses about the types of landing pages and the qualities that make them ideal.

Mind maps are one of the best productivity tools you can use to record and categorize any thoughts you have that may prove useful to you in the future! Read more to discover 5 HUGE advantages mind mapping software offers you or your business!

Successful entrepreneurs are typically more than willing to work to achieve the goals they set for themselves! Although putting forth the effort is a great first step, achievements of any significance require that they believe in and stay focused on their goals! Read further to discover 3 ways in which the ability to keep your focus on your dreams, can increase your success!

Having a home business allows you to work the hours that you are comfortable with, and not have to deal with a boss that you don’t like or that you don’t get along with. If you want to start a home business, read this article for some tips on how to get started and then to maintain it!

Creating website content that is readable is the key to becoming a successful marketer. Readable content consists of layout and, well, content. In terms of design, follow the same rules for online text that apply to printed publications.

Believe it or not, it is very important to do your fellow business associates a favor through writing a guest post on their site that will ensure that their visitors get to visit your site in turn. It sure makes for a sterling internet marketing effort that benefits everyone.

With content a central component of how the web works, it’s inevitable that promoting your business and website online will involve a lot of writing. Think about most forms of online marketing, and you’ll recognize the creation of content (most of written) is central.

The display of prices for products and services is a long-standing debate. Should you show them? Should you hide them?

I talk a lot about most internet marketers versus me. The reason I do this is because 99% of internet marketers are not on the same level. I’m not trying to boast, I want to make a point. 1% of internet marketers make A LOT of money and the rest might make a little money or none. There are several reasons for this, like not treating your internet marketing ventures as a business. Yet, there is one that I see consistently that I feel is the #1 mistake that people make that is hindering their chance at being at the top of the list.

Website sponsorship is a cash or in-kind fee paid to a website in return for access to the exploitable commercial potential associated with that site. It is one of the time-tested and increasingly popular means for reaching targeted groups of internet users on their own terms. It basically involves a marketer (who may be an individual, a business or, an organization) providing financial support to help fund a website.

Promotion and marketing strategy are key skills of digital marketing. The advent of internet has not only globalized but has added marketing to a whole new level. A global audience, a global outlook and a globalized marketing trend is the need of the hour.

Building up an online based business can be tricky. This is why I have written this article. It will assist you solve some of the problems you may be facing right now. Click here to read the full article.

Whiteboard animation videos are very effective for engaging an audience and getting a message across. And, with software now on the market, it is also an affordable option for all. So, with increasing competition for consumer eyeballs, why aren’t more businesses using whiteboard animation to stand out from the crowd?

Do you know the number one internet marketing mistake and are you making it? This article will show you what it is and how you can prevent yourself from making it. Hopefully this will increase the chances of success with your online and affiliate marketing endeavours.

Giving away a free report on your blog or website is a great way to build a list. On the other side you can make some good money by selling your eBook. Now here in this article I am proposing an alternation solution where you can make money from your free reports.

The internet has ignited an explosion in the sale of digital downloads for items such as books. Having zero inventory costs, it is possible to profit by selling low quantities of a myriad items, a phenomenon known as ‘long tail’. It has also boosted the demand for online office software, such as project management solutions.

If you have a business with a brick and mortar location, you need to care about local SEO. While many standard SEO strategies apply to this practice, it has quite a few unique components as well. The reason that it’s so important to have a local SEO strategy is Google has taken a lot of measures in recent years to help personalize their search results.

It generally doesn’t take a whole lot of time for new Pinterest users to be invited to participate in a group board. One reason those invitations are so common is because it’s quite easy to start this type of board.

When it comes to free marketing, a double-edged sword exists. On one side of things, for every sale that you get, you earn 100% profits on it. On the other side, it takes a lot of work to get a lot of leads with free marketing.

It is now mandatory for local brick-and-mortar businesses to have online presence and a complete internet marketing strategy. The question is how to achieve the best possible results. You will have to use techniques like keyword optimisation, link building and social media marketing. Find out how to use them effectively given the needs of your business and the current online marketing trends.

The online environment is constantly changing and only those who are highly responsive to the changes will bring their online business forward. There is a lot of innovation in 2014 and you have to integrate it into your internet marketing strategy to achieve efficiency. Find out what improvements you have to make to your website so that you can enjoy higher traffic and conversion rates.

Working with small business owners about growing business customer base can be extremely challenging. They want business growth but are not willing to spend the money to get it. According to Forbes about 50% do not have websites and 56% do not track their marketing.

Internet marketing is the ideal way to get visibility to your business to a huge audience. In this article I am going to discuss some ways that you can use to increase the visibility of your business all over the internet.

Mobile apps are powerful tools that can catapult your business’s popularity. However, your efforts will fail if you make the most common mistakes when marketing your app. Do you know what these mistakes are? Read more to find out.

Most small and medium internet marketing agencies in the developed world (western countries such as US, UK, CAN etc.) were feeling the heat when they started losing clients and their profits plummeted due to the sprouting ‘SEO companies’ in the developing world, mainly from India, Bangladesh, Philippines, Indonesia, Pakistan etc. The reason being – whatever these western agencies and firms offered the ‘SEO companies’ from the developing world matched and provided even more at insanely lower rates.

CRO experts specialise in boosting online sales by optimising web design, copywriting, and web programming to convert more visitors into actual buyers. In this article, learn how CRO experts leverage the full power of the slide show to increase website conversions and immediately funnel visitors towards your primary landing pages.

So you really want to make money online huh? Well, in all reality, there is a 97% chance that you will not succeed. Sucks right? The truth hurts doesn’t it? But wait, there is hope. There is a way that you can almost guarantee that you will succeed at making money online. You just need to avoid these 7 deadly mistakes that are keeping online marketers broke.

One of the best inventions today is the internet. Businesses are using the internet to do marketing for their goods and services. Many people do online marketing, but the truth is, they do it the wrong way. That is why they never get the benefits. If done correctly, you get many benefits of online marketing. For starters, they need guidance.

Who are the top Internet Marketing Gurus that are putting out the best content and changing the industry? It’s tough to discern the mediocre from the best, but there are a handful who stand out. I’m sure I’ve left some top-notch players off the list, but in my opinion these 12 guys have dominated the digital marketing world and have helped me progress the most.

A full service internet marketing company should provide you with all the online marketing services you need to push your business to the next level. When it comes to online marketing, you want to hire a professional company that can provide you with top quality services you can rely on and trust.

Down to the consumer, establishing a brand successfully is an important part to succeed in business. If there is no marketing plan,there is a very high chance that a business failure might be incurred.Network marketing is a strategy that can help by using various Internet tools and solutions to build a company’s reputation and online exposure.

Making an impact in this digital age requires a lot of creativity and hard work. Although it may seem easy just posting an advertisement online, it takes a lot to get the message to the right people. There is a greater deal of competition thanks to the widespread use and access to digital media.

Marketing your business has changed over the years. Today you have to take your online and offline marketing into consideration, budget accordingly and then find a reputable internet marketing company that can help you push your business forward and achieve success.

You have to learn the basics of the industry in order to get consistent traffic to your landing page and site. You will have to consistently work for a high level of performance in order to stay in the radar range of your target. What you will do as an Internet marketer will define the future of your online business.

While one can gain access to an endless stream of references on Internet marketing, getting good results require a lot of serious work and commitment. Reaching the top and maintaining your rank is even twice the challenge. The Internet is a complex and colossal world of contending ideas and views.

It’s probably been drilled into you how important a website is for your business. And not just any website-a really good site that functions well, loads quickly and presents lots of information in a persuasive way structured to help prospects self-qualify and sign up. You’ve invested time and money into a site that represents you well and tells your story, focusing on value and benefits to the customer. But believe it or not, many customers still want old-fashioned human connection, and if you can’t or won’t provide that, they’ll go elsewhere.

The present time is that of the technology. The internet is not just a place to access information but it has its horizon broadened to include eCommerce, marketing, communication and social networking.

As 2015 continues to unfold, more and more business owners and marketing managers are realizing that the internet advertising sphere is changing. To ensure that you remain on top of everything so your company can continue experiencing optimized conversion and visibility, you should be cognizant of current trends and methodologies.

You might not be so familiar with Google+ Marketing. Only few people use Google+ for promoting their business, while others make use of giant tools on the internet. However, over the years Google+ has become quite effective when it comes to marketing. There are around 150 million active monthly users on Google+ out of which 50 percent have a daily sign in. So, wouldn’t it be a great way to market, with so much activity happening everyday? Google+ enjoys a variety of advantages as compared to other networks like Google+ Ripples, Google Hangouts and others.

Hiring an internet marketing company is a crucial step to success because it takes into account the ways in which current and potential customers make the choice to buy goods or services. Social media, smart phones and internet are the main sources for consumers to find what they are looking for.

“I can see I’m dealing with a perfectionist here.” This is what a client said to me the other day when I pointed out a glaring error on her website that we had just launched for her, appearing after her assistant made an update. “Well of course!” I wanted to exclaim back, “aren’t you with your business?”

What will it take to be successful in Internet Marketing? Let’s look at four areas where you need to have “some skills.” You should be familiar with each of these four areas – and specialize in at least one area. Internet marketing is just like a traditional “brick and mortar” business, except you are on the Internet! Many people earn good money in the Internet Marketing Niche. But ALL of them use each of these skills at some point in their business.

Whether you realize it or not, analytics are extremely important for your business. Analytics allow you to track what you are doing and to identify trends and patterns that are essential to your business.